The Llama Drama – Bosch WiperBlades
If you ever being haunted by a llama or driving in bad weather conditions – all you need is high-performance wiper blades from Bosch.
I worked on every detail, from inital idea to post production, in collaboration with Natascha Kuehn and David Leinweber.
Like a Bosch – Bosch
Thanks to connected solutions from Bosch, everyone can feel like a boss now.
Natascha Kuehn and I came up with the idea, worked on the conception of the campaign, post production, launch event, the website, to the social media concept and to follow-up product films.
In collaboration with David Leinweber.
More “Like a Bosch” Campaigns
We transferred the initial #LikeABosch idea into all of Boschs business segments and influenced the holistic transformation of the brand itself.
My partner and I worked out all details, from the main ideas, to concepts, to post productions, social media concepts, activations and songwriting. We made experience in production with animals, cars and kids.
In collaboration with Natascha Kuehn and David Leinweber.
Zalando Pre-Owned – Drama-Free
Selling your clothes online on second-hand platforms is pure drama. We took real relatable stories from users and connected them to the benefits of the new Zalando Pre-owned service – which is completly drama-free.
Natascha Kuehn, Jenne Genser and I had the initial idea, worked on the campaign conception, production, social media conception and orchestration, including TikTok and Instagram Reels, postproduction and songwriting.
Ledvance
Smart light makes the difference: These short spots show, how the smart function of the Ledvance lightsystems can make your life easier – and even resolve delicate situations.
From initial idea to campaign conception, production, post production social media conception. In collaboration with Natascha Kuehn and David Leinweber.
Brands
About me
Three things, that might be good to know about me:
First, I’m a Hamburg based copywriter, who appreciates a good origin story –
whether it’s from a superhero, a random person I meet in everyday life or a brand.
Secondly, I really love my dog.
And last but not least:
I want to make people
feel something.
Awards?
Yes.
If you care, here's a list:
Zalando Pre-owned - Drama-free.
Go to case
- Gold (2x), Silver (2x) – ADC Europe 2022
- Gold (2x), Silver (4x), Bronze (4x), Auszeichnung - ADC Germany 2022
- Gold and Silver - Deutscher Digital Award 2022
The Llama Drama – Bosch WiperBlades
Go to case
- Silver – ADC Nachwuchs Germany 2020
- Bronze – ADC Germany 2020
- Bronze (2x) – Die Klappe 2020
- Silver – Spotlight Festival 2020
The Internet of Things presents – #LikeABosch
Go to case
- Gold – Effie Award Germany 2020
- Gold (2x) – Spotlight Festival 2020
- Graphite Pencil – D&AD Awards 2020
- Gold, Silver and Bronze – Die Klappe 2019
- Second Prize – Clio Awards 2019
- Second Prize – New York Festivals Advertising Award 2019
- Silver – ADC Nachwuchs Germany 2019
Wir sind das Volt! – RWE (Fictional campaign)
Watch on Youtube
- Auszeichnung – ADC Nachwuchs Germany 2017
- Gold – Neptun Talents Award 2016
Supercheezy – Wagner Pizza (Fictional campaign)
Watch on Youtube
- Silver – Neptun Talents Award 2015